During an interesting day with @Ravenb @cksieloff @banditelli and then @melissaryan while participating at #Roots12 we began a conversation about Pinterest. Pinterest, if you didn’t know, is a site similar to a pinbaord where users can upload or tag a photo that are all placed on the “online pinboard.” Many use it for design or fashion and predominantly the demographic of users is female. Consequently, the online community views the website as a girly BS site – except it’s kind of become a thing, leaving many male online folk to scratch their head with this girly site. In a great piece How to stop being a pinterest sexist we learned

Whether or not Pinterest is a site “for women,” women make up 70%–80% of its user base and 97% of its fans on Facebook. That’s just the current reality. Meanwhile, men still do a majority of the tech blogging…and most of the men in the tech blogging world missed the boat on Pinterest. They didn’t get it, they thought it was “just for women,” and they dismissed it.

Until recently, that is. Now that Pinterest is The Next Big Thing, everyone’s scrambling to catch up. Except so many of the articles being written about Pinterest now — especially (but not exclusively) those written by and for men — are still off-point, and sometimes? Just plain offensive.

So… my mission, and yes I have chosen to accept it, is to figure out how we can use Pinterest as an online organizing tool. So…. here’s my Pinterest …. Thus far I’ve preloaded it with all sorts of political whatnot focusing specifically on cute things and women’s issues. I put cute things on because… well… I like cute things. We’ll see how it works out. Here we go.